Everything people ask us.
Setup, approvals, integrations, security and what things cost — the questions people actually ask before they start.
Getting startedTrials, setup and what happens on day oneHow long does setup take?+
About fifteen minutes. You answer a short brief — what you sell, who buys it, how you sound — and connect the accounts you want the employee to work in. Everything after that is the employee’s job.
What do I need to prepare?+
Your website is usually enough. If you have a brand book, tone guidelines or a list of claims you cannot make, upload them and every employee will follow them from the first task.
When will I see the first work?+
The same day. Most people brief in the evening and read finished drafts the next morning, waiting in the approval queue.
Do I need a marketing person to run it?+
No. The only recurring job is approving work, which takes a few minutes a day. Teams with a marketer usually keep them on strategy and let the employees do the volume.
The employeesWhat they are, what they do and how they work togetherWhat exactly is an AI employee?+
A system trained for one job — content, inbound, outbound, ads or SEO — that plans its own tasks from your brief and executes them inside your tools. It is not a chatbot you prompt; it shows up with work done.
Do they actually talk to each other?+
They share one memory of your business. When Alex closes a deal, Riley removes that company from outbound, Ash drops it from acquisition audiences and Sam drafts the case study — without you briefing any of it.
How good is the output, honestly?+
Good enough to publish after a read, not good enough to publish unread. That is why every public action waits for approval. Most teams find they edit heavily in week one and barely at all by week four.
What if I do not like what one produces?+
Reject it. The rejection becomes a rule the whole team follows, and the next attempt costs you nothing. Quality improves fastest from the things you say no to.
Are more employees coming?+
Support, design and bookkeeping are in training. New employees inherit the context your team has already built, and everyone on a plan today gets first access.
Plans and billingWhat things cost and how the plans workCan I pay in AED and get an invoice?+
Yes. Monthly or annual invoicing in AED or USD, with PO numbers and VAT details on request.
Can I cancel any time?+
Yes, in one click. Everything your employees made — posts, lists, campaigns, reports — stays in your tools. It was always yours.
Approvals and controlWhat waits for you and what does notCan it publish or spend money without me?+
No. Anything published, sent to a person, spending money or making a promise about your product waits in your approval queue. You can loosen a gate per employee once you trust the output, or keep every gate on forever.
What happens without approval then?+
Research, drafting, list building, planning and reporting all run freely. That is most of the work — the gates only sit at the point where something becomes public or costs money.
Can my team approve instead of me?+
Yes. Approvals can sit with anyone you name, including a client contact. Unlimited users means you never pay to add an approver.
Is everything logged?+
Every action is logged with its reasoning and who approved it. You can filter the log by employee and export it.
Can it be undone?+
Scheduled work can be cancelled from the log entry before it goes out. Anything already published is removed the same way you published it, and every budget move is yours to apply or undo in the ad account.
Agencies and multiple brandsRunning clients rather than one companyDo you work with agencies?+
Yes. Each client gets its own workspace with a separate brief, brand voice, connected tools and approval queue. Nothing crosses over between them.
Can I white-label it?+
Yes. Your logo on reports, your own sending domain for outbound, and a client-safe view that shows work and results rather than tooling.
How many workspaces can I have?+
Up to five on Team and twenty on Scale. Beyond that, talk to us — enterprise accounts get custom volumes.
Can my client see only their workspace?+
Yes. Access is set per person per workspace, so a client or freelancer only ever sees the one they are attached to.
Security and dataWhere your information lives and who touches itDo you train on my data?+
No. Employees improve from your edits, rejections and approvals inside your workspace only. Customer data, contracts and credentials are never used for training. Your content is processed by our model provider to do the work and is never used to train shared models.
Where is the infrastructure?+
On providers certified to SOC 2 Type II and ISO 27001, with encryption at rest and in transit and per-workspace isolation. Ask us for the security summary.
What access do the integrations get?+
Read-only by default, with scoped tokens you can revoke at any time. Write access is granted per connection and still respects the approval gates.
Can I export or delete everything?+
Yes, on request and at any time. Work that lives in your own tools stays there regardless.
Do you offer SSO and audit logs?+
Yes, on Scale and Enterprise plans, along with a data processing agreement.
Still have a question?
Ask us directly, or just start — ask for a beta place, and you can see the answer for yourself.
